It is believed that when a person is shown a subliminal message continuously and quickly hidden behind the image, even after the image has disappeared, our subconscious mind maintains a dimensional image of the message and the subconscious mind then acts in a similar way as the subliminal message in the image suggests. Some also believe that subliminal messages in images can also have a positive effect, for example they can also help achieve a goal, for example, if you look over and over at your goal hidden as a subliminal message in the visual, your subconscious mind will give up on the self. . beliefs and replace them with your goal.
A subliminal message is a message that is hidden in an audio or video. It is not easily detectable to our naked eyes. These messages directly affect our subconsciousness and may lead our subconsciousness in a certain direction. Some research argues that the effect of subliminal messages is rather small while others believe that they may cause some harm. Another third group of researchers believes that subliminal messages have no effect on our subconscious mind and therefore do not influence our actions.
Subliminal messages are commonly used in pictures. Subliminal messages hidden in images are commonly used as part of advertising campaigns with sellers believing that subliminal messages hidden in images increase sales of their products.
Selling popcorn during a movie in a theater is probably the most famous of all the subliminal messages hidden in pictures. In 1950, a market researcher named James Vicari used subliminal messages in pictures by quickly flashing the images “eating popcorn” and “drinking cola” on a screen. He claimed that the percentage of popcorn sales rose by about 17% and cola sales rose by 63%.
Wilson Brian Key, a professor at the University of Western Ontario, has done his research specifically into subliminal messages in images. He discovered that subliminal messages were used in almost all advertisements. For example, Wilson Brian Key found that ice cubes in Johnnie Walker Scotch ads contained images of shrill faces, skulls, and other macabre images. Other products in which subliminal messages have been used are beer products such as Labatt products, tobacco products, alcohol products, food products, pharmaceutical products, sports equipment, and even in beverages such as Coke.
Another interesting example of subliminal messaging in an image dates back to 1988 when a subliminal image of the French president before his re-election got mixed up with the title sequence of a daily French national television news program for several days in a row.
In a recent case, the McDonald’s logo appeared at some point during the Iron Chef America food network series. This led to many claims that it was an example of subliminal messages in the images although the Food Network has claimed otherwise.
Some research has been done to prove that the hidden messages hidden in the pictures have no effect on the person. For example, in 1970 scientists Hawkins discovered that after showing the word “Coca-Cola” subconsciously hidden in a private image in an advertisement to a group of people, their desire to buy Coke was no greater than to a group of people who had been shown the word no meaning something for them.
Are subliminal messages in the pictures present? There has been no evidence yet that subliminal messages in images influence an individual’s actions compared to others who strongly claim that subliminal messages have no effect. While the jury is still out on whether subliminal messages are scientific fact, many individuals have found that helpful subliminal messages hidden in specially designed videos and movies helped them quit smoking, lose weight and beat bad habits. Hopefully more scientific studies will be done and we can get a definitive answer.
